Citadel Expands SEO Solutions For Plastic Surgeons

Fortress Surgeon Digital Marketing, a surgeon electronic marketing company, introduces a broadened search engine optimization service for cosmetic surgeons, focusing on on-line visibility, client engagement, and method development. Lauren's focus on ROI and passion for finding the critical information that transform projects from great to terrific consist of creating a grand scale multivariate test structure using fractional factorial analysis for recognizing ROI capacity in electronic media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and establishing an estimate method for forecasting ROI prior to media investment.

A 25-year professional in the health care marketing and advertising area, Tracey began her job as an agency account person for a variety of pharma brands and later on headed the marketing effort to introduce a first-of-its kind site in the eyewear and eyecare area.

It was these very early examinations that drove Underscore's concentrate on data driven programs and ROI dimension, an essential differentiation in the industry. She believes Underscore is the design for how media and advertising agencies should, and will, advance in the future.

While at Underscore, she spent three years teaching Online search engine Advertising and marketing at the WSE University in Krakow. Among her favorites memories of working at Underscore was years ago, when they found out just how to map Nielsen data to Yahoo's audience base and show out ROI from electronic media to retail acquisition.